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« The Myth of the One-Woman Inspirational Whirlwind | Main | Women Have Shopping Blogs, Men Have Cool-Hunting Blogs and Other Venus-Mars Petite-Grand Tales »

Jul 26, 2006


James Thomson

Romance for marketers - you are SO right. How I see it is what works in connecting people - be it friendship or more - is the same as what works between products and people. It is a seduction process. Products may enjoy loyalty with consumers, or consumers may care little enough about products to be promiscuous across a product category ie they'll drink any wine, they'll try every single malt (our category) - these acts share the person-to-person dynamic 100%

Great post - I'll have to read more of your blog now!



Great blog what can you say?, sex is a seller

Ellen Weber

Yikes... it's hot here in Upstate NY too -- but this was a cool post to ward off that heat. Thanks!

Susan Jones

Just read stuckness.

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