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May 13, 2005

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Listed below are links to weblogs that reference Align This: Reversing the Company-Centric Blog Trend:

» not sure if i agree from gapingvoid
I'm not sure if I agree with Evelyn on this one:Try putting your customers and your ecosystem's conversations at the center of the hub -- rather than your company's. Even if it's simply a conceptual idea, it'll radically change the... [Read More]

» good conversations don't care who starts them from gapingvoid
I'm not sure if I agree with Evelyn on this one:Try putting your customers and your ecosystem's conversations at the center of the hub -- rather than your company's. Even if it's simply a conceptual idea, it'll radically change the... [Read More]

» good conversations don't care who starts them from gapingvoid
I'm not sure if I agree with Evelyn on this one:Try putting your customers and your ecosystem's conversations at the center of the hub -- rather than your company's. Even if it's simply a conceptual idea, it'll radically change the... [Read More]

» Turning the Customer Ecosystem Inside Out from Career Path
Why not get your customer blogging? Sound crazy? [Read More]

» good conversations don't care who start them from gapingvoid
I'm not sure if I agree with Evelyn on this one:Try putting your customers and your ecosystem's conversations at the center of the hub -- rather than your company's. Even if it's simply a conceptual idea, it'll radically change the... [Read More]

» Justification for Blogging on the job from think again, ideascape moves people to action

Ideas are EVERYWHERE! Although, to the uninitiated they may be hard to find.  As any serious blogger knows, Ideascaping takes time. Gathering information from RSS feeds, technorati, del.icio.us, the blogosphere is hard work.  Yet an [Read More]

» Justification for Blogging on the job from think again, ideascape moves people to action

Ideas are EVERYWHERE! Although, to the uninitiated they may be hard to find.  As any serious blogger knows, Ideascaping takes time. Gathering information from RSS feeds, technorati, del.icio.us, the blogosphere is hard work.  Yet an [Read More]

» Crossroads Dispatches: Align This: Reversing the Company-Centric Blog Trend from Success Blogging
Link: Crossroads Dispatches: Align This: Reversing the Company-Centric Blog Trend. This an excellent summary of some of the conversations that people are having around what corporate blog content should look like. [Read More]

Comments

davidcoe...

Hi

Haven't got trackback working on the main blogsite yet - so here's a link - we're talking about Seth Godin and I reference your customer centric post and link from shownotes...

http://ilovepdg.blogspot.com/2005/05/we-love-seth-godin-show-eight-180505.html

James Cherkoff

Hi Evelyn, I really like your approach. We are all tying ourselves in knots but I like to think of it in the following way. Corporate/Brand comms has been Inside>Out for a long time. Now it should be Outside>In. If that makes no sense at all I try and expand on the idea here....

http://www.webpronews.com/enterprise/marketing/wpn-16-20050419OpenSourceMarketingGoesOutsideIn.html

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